By Ngozi Onyeakusi—The Institute of Brands Management of Nigeria, IBMN, a professional membership organisation for brand management and brand experts will be holding Nigeria Brands week in December 15, 2023.

The event which is themed: “Positioning Nigerian Brands in the Contemporary Global Market; issues, challenges and strategies” will be holding at the Lagos Chamber of Commerce and Industry Conference Center, LCCI, Alausa, Ikeja, Lagos.

The top-notch event will be featuring the Nigeria Brands Summit, NABELA (National Brands Excellence & Leadership Award), made in Nigeria Brands Exhibition, Nigeria Brands CEO Awards and the Conferment of Honourary Fellowship and Induction all in December 15, 2023.

Speaking about the weeklong event, Mr Desmond Esorougwe, the convener said the Nigeria Brand Summit is a High-Level Brands Thought Leadership event designed to solve contemporary Brands problems that Brands Custodians face in today’s challenging business world.’

‘NBS is a Think Thank gathering of Great Minds who build Successful Brands. The 2023 edition will focus on positioning Nigeria Brands to the global market: Issues, Challenges and Strategies,” he said.

According to him, the National Brand Excellence and Leadership Award (NABELA) is the celebration of proudly made in Nigeria products and services which aims at rewarding and recognizing brands that adopt brand building mechanism to grow their business, ”NABELA rewards manufacturing excellence and innovation of products and brands made in Nigeria. Nigeria brands heritage is the focus of this award,” said Esorougwe.

He added that, ‘’Made in Nigeria Brands Exhibition 2023 is aimed at promoting Nigeria Brands in a marketplace. It is a platform meant to showcase brands and products of companies in Nigeria, a marketplace that provides maximum explosive to brands week. Participating at the exhibition can take your brands straight to the target market and demonstrate your level of support and commitment to brand management system.”

The Nigeria Brands CEO Awards which will be part of the weeklong event is a celebration of brands CEOs who have made effort and commitment to brand building and visibility. It is also meant to recognise, reward and encourage brands CEOs in Nigeria.

Special guests at the event includes: Babajide Sanwo-Olu, Executive Governor, Lagos, Dr. Ramatu Tijjani Aliyu, Hon. Minister of state FCT, Mr. Adewale Oyerinde, Director General, NECA, Dr. Tayo Adeloju, CEO, Nigeria Economic Summit Group, Mr. John Uwajumogu, SA to the President on Ind. Trade and Investment, Dr. Doris Uzoka-Anite, Minister of Industry, Trade and Investment, Temitope Popoola, CEO, Nigeria Stock Exchange, Dr. Chinyere Almona, DG, LCCI.

It’s worthy of note that, the governing council of the institute of brand management of Nigeria will be extending the opportunity for honorary fellowship awards to some selected Nigerians who have shown practical leadership experiences.