By Ngozi Onyeakusi—Edward Israel-Ayide, Founder of the Lagos-based public relations agency Carpe Diem Solutions, has been recognised as one of 50 influential PR professionals in the GLG Communications 2024 PR Power List.

 

The prestigious list, unveiled at a recent event to celebrate World PR Day, spotlights select change-makers, emerging voices, and community builders within the PR industry in Nigeria and the Diaspora.

 

“This year’s PR Power List confirms the exceptional talent and creativity within the African PR industry,” says Omawumi Ogbe, Managing Partner at GLG Communications. “We are thrilled to celebrate the achievements of these outstanding professionals shaping the narrative of our times.”

 

The PR Power List, established in 2022, celebrates PR and communications experts across various sectors and highlights their achievements over the past 12 months. This year’s list recognises 50 individuals who have made significant contributions to the field. Honourees include Yomi Badejo-Okusanya, Nene Bejide, Jide Sipe, Tolulope Ogundero, Otega Ogra, Adedoyin Jaiyesinmi and Adaoha Njemanze.

 

Israel-Ayide’s recognition in the PR Power List highlights his unwavering commitment to helping clients build trust throughout his decade-long career. “Being included in the 2024 PR Power List is a humbling recognition of the hard work and dedication my team and I have put into our craft,” said Edward Israel-Ayide. “It will motivate us to continue pushing the boundaries of excellence in the PR industry.”

 

The selection process for the PR Power List was meticulously designed, involving a unique jury that blended local expertise with international perspectives. This ensured a comprehensive evaluation of the nominees’ contributions, enhancing the credibility of the list.

 

Andras Sztaniszlav, CEO of the International Communications Consultancy Organisation (ICCO PR) and jury member, added, “I’m deeply impressed by the calibre of talent and the remarkable contributions of the Nigerian PR professionals shortlisted. It is a privilege to be part of the process that recognises and celebrates their exceptional work.”

 

The PR Power List celebrates individual achievements and serves as a testament to the growing influence and impact of the PR industry in Nigeria. It highlights the profession’s important role in shaping narratives, building brands, and fostering meaningful communication across various sections of society.